卓越天赋 一路前行
3月，带着勃勃生机与朝气，上海大众Tiguan途观喜迎上市三周年。三年里，途观一路披荆斩棘，全速奔跑：2010年预售即破5万，2011年创下高达84.7%的最快增长率，2012年更是勇夺细分市场销量之冠。凭借德系精湛工艺、扎实品质以及人性化智能的科技魅力，途观在市场中跨越格局，树立了高端城市智能SUV的全新标杆，同时，它以勇者无惧、能者千里的精神与态度为品牌注入丰富内涵，成为消费者积极进取、勇敢开拓的内在力量。如今，三周岁的途观，累计收获逾40万车主的支持与信赖，它正以更自信、从容的姿态，勇立SUV市场潮头。
天赋卓越 销量口碑齐升
途观上市于2010年，一个SUV井喷式增长的时期。当时的中高端SUV细分市场中，日系品牌独占鳌头，而途观的出现无疑打破了这一格局。它将德系扎实精湛的工艺精髓，与中国消费者独特审美需求所融合，搭载先进的4-MOTION智能全时四驱系统、ESP车身电子动态稳定系统、PLA智能泊车辅助系统等领先科技装置，具有城市驾驭与郊外越野的双重品质，树立了国内智能SUV的新标杆。
凭借卓越天赋，途观后来居上。2010年途观以逾5万辆预售，一举创下业界预售的全新纪录；2011年它创下84.7%的最快增长率；2012年又以全年17万辆的骄人成绩，跃居中高端细分市场王者之位；至2013年2月，途观累计销量已突破40万辆。值得一提的是，从30万到40万的跨越，途观仅用了短短6个月的时间，它以强者之态牢牢稳居国内SUV市场先锋阵营。
在赢得市场的同时，途观所具备的前瞻睿智、积极进取的丰富内涵也得到消费者的认同。无论是追求独特个性的年轻车主，还是在社会中奋力拼搏的中流砥柱们，途观都以它大胆开拓、锐意进取的精神，鼓舞他们热情勇敢、执着地去追求丰富、多样的智趣生活。在2012年"SUV汽车网"面向消费者的一次评选中，途观以高达19.6万的选票一举摘得"年度最佳SUV"大奖，公众认可度可见一斑。
与时俱新 产品服务并进
作为上海大众针对中国市场特别定制的高端城市智能SUV，途观火爆的销量并非凭空而来。上海大众对国内消费者需求的深刻洞悉，精准清晰的品牌定位，成为途观持续赢得市场的重要因素。2011年底，途观进一步提升品牌的科技内涵，极富智能的无钥进入和无钥启动、自动大灯离家及回家照明、含6.5'触摸屏的导航系统等前沿科技元素，都能在2012款途观上找到；其后不到一年时间，2012年7月，途观又推出了手动挡进享版，全面满足追求驾驶乐趣、注重操控感受的个性消费者的用车需求。品牌内涵的丰富与产品的进一步提升，让途观在竞争激烈的车市里始终保持着领先的姿态。
除此之外，上海大众汽车不断完善的售后服务网络，也为途观车主铸就舒心便捷的用车体验。截至2012年年底，上海大众旗下的大众汽车品牌4S店已达到700余家、直营店160余家，在国内市场形成了分布最广、布点最密的轿车营销与售后服务网络，全面保障着途观车主的汽车生活。而旗下服务品牌--"Techcare大众关爱"，通过28年不断完善售后服务体系的积淀，以丰富的服务产品、完善的服务体系，让途观车主倍感悉心呵护。迄今为止，这一服务品牌已得到了官方权威机构的"上海市著名商标"称号认定，同时还包揽了金扳手品牌影响力、客户关爱奖、合资品牌售后服务满意度冠军等媒体和专业机构的肯定。
驰骋SUV市场三年，途观已然成长为市场的中坚力量，其独具特色的产品魅力和品牌实力，成功赢得逾40万消费者的支持与信赖。面对未来中国SUV市场进一步白热化的竞争，途观将展现出更为成熟的品牌魅力，以卓越天赋与锐意进取的精神，继续在国内SUV市场绽放光彩。
丹阳上海大众
公司名称：丹阳市正茂汽车销售服务有限公司
主营品牌：[上海大众]
电子邮箱：svw0932@saic.sina.net
店面地址：江苏省镇江市丹阳市锦湖路118号
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